What The Heck Is a QR Code Anyway? QR codes or "Quick Response" code is a type of matrix barcode which is designed to be read by smartphones. The code is made up of black elements arranged in a square grid pattern upon a white background. The information embedded inside a...
You hear a lot about social media these days as being the "golden goose" for your business. While social media has much to offer your business, it's not all peaches and cream. Here is a list of some popular misconceptions about social media: 1. Social Media is Just A Bunch of Teenagers...
At Bower Web Solutions, we are asked this question constantly. Here is a list of items you need to consider to help drive more traffic to your web site. Many of these items we do for you as part of your web development project. If you created your web site...
Everyone these days is talking about social media, Facebook, Twitter, Linkedin, to promote their business. But is it right for you? What are the advantages and disadvantages in launching and maintaining a social media campaign? Advantages: Possible increase in your search engine ranking Form new business relationships Help to find new...
Regardless of what your company does, its overall size or the market you serve, the reality in today's business world is you need a website. Period. I would be hard pressed to find anyone that would disagree with this observation. It goes without saying, your company should have an appealing,...
You may be surprised to learn that YouTube is the second-largest search engine. It is bigger than Yahoo. It is bigger than Microsoft's Bing, according to most sources (which kind of makes sense given the fact that YouTube is now owned by Google). That being said, you are really selling...
In the world of Search Engine Optimization (SEO), if you pose the question "How do I get listed on the first page of a search engine?" to several different web professionals, you will get several different answers. Some are correct (for the time being, at least) and many more are...
This discussion comes up quite a lot with both our clients and with fellow web developers. So I wanted to try to set the record straight. Blogs are different from "standard" websites in several ways. If you know someone arguing the point that a "blog" site is exactly the same...
Word through the internet grapevine is that Google, Bing (and probably Yahoo too I would believe) use social media links, such as Twitter Tweets, when creating their search results. This is at elates what I read from Kristina Weis' most recent blog post. Search Engines uses hundreds of ways to determine...
Here are some things you should ask yourself before you begin your Search Engine Optimization (SEO) with Bower Web Solutions or anyone for that matter. 1. Are You Tracking Your Web Traffic Results Now and Do You Have Access To This Information? Web analytics is critical for measuring currently how well (or...
