Both traditional Analytics and the new Google Analytics 4 (aka GA4) can be run at the same time. Therefore the sooner you install GA4 on your site, the more data you'll have for comparison when the switch happens .
The Americans with Disabilities Act (ADA) makes your website susceptible to potential lawsuits and damages.
Google Chrome displays a prominent NOT SECURE message in the browser bar. Learn why.
Phishing (or email fraud) is one of the fastest growing online frauds today. It uses spam email to defraud victims. Phishing is becoming increasingly common - and increasingly dangerous. Phishers send out emails falsely claiming to be an legitimate company in an attempt to scam users into surrendering private information that...
Use the new location-based tool on Google AdWords to promote your business Whether you personally manage your Google AdWords account or whether you have someone else utilize this advertising weapon for you, there is now a great new feature you can leverage to boost your online impact. (Note: If you’re not using Google...
RankBrain is turning its search engine into a robot - seriously Much like Google’s automated self-driving car – which I’m sure you’ve heard of or read about – that can drive itself and navigate traffic by adapting to its surroundings, Google has just released news of its brand new page ranking feature...
Online marketing will never be the same after Facebook introduced us to their new "Facebook for business", which is essentially a marketing strategy to that businesses can customize advertisements and who receives them on their platform.
Stay on top of industry news to increase relevancy and draw in more social media followers. So you want to keep up with social media’s incredibly quick-paced news sharing, but you keep missing the opportune moment. How do you catch news stories when you can’t predict when newsworthy moments are going...
Say hello to Cortana, your new robot friend. Now, don’t get too excited or your panties in a bunch, Cortana won’t replace your best friend Freddy. Cortana is the new personal assistant operating system that Microsoft has developed with Toshiba in order to give a user full control of his/her computer....
From 7 to 3, the number of Google local listings could push you out. So you’re fairly confident in your business’s ability to show up on that 1st Google page. You’re showing up as a local listing. You even show up on the map with your own geo-tag. Great. However, your...
