Five Advantages of Google Analytics 4
Discover the power of Google Analytics 4 and how it can revolutionize your data-driven decision-making process for better business outcomes.
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Supreme Court Ruling Impacts LGBTQ Protections: What It Means for Web Designers
Read how the recent Supreme Court ruling in favor of a Christian web designer has raised concerns about the limitations on LGBTQ protections and its potential implications for the web design industry.
How to Prepare for Google Analytics 4
Both traditional Analytics and the new Google Analytics 4 (aka GA4) can be run at the same time. Therefore the sooner you install GA4 on your site, the more data you'll have for comparison when the switch happens .
Americans with Disabilities Act (ADA): Why It Matters For Websites
The Americans with Disabilities Act (ADA) makes your website susceptible to potential lawsuits and damages.
Chrome’s ‘NOT SECURE’ Warning
Google Chrome displays a prominent NOT SECURE message in the browser bar. Learn why.
Protect Yourself from Email Phishing
Phishing (or email fraud) is one of the fastest growing online frauds today. It uses spam email to defraud victims. Phishing is becoming increasingly common - and increasingly dangerous. Phishers send out emails falsely claiming to be an legitimate company in an attempt to scam users into surrendering private information that...
Google AdWords Now Allows You to Target Local Searchers
Use the new location-based tool on Google AdWords to promote your business Whether you personally manage your Google AdWords account or whether you have someone else utilize this advertising weapon for you, there is now a great new feature you can leverage to boost your online impact. (Note: If you’re not using Google...
Google’s RankBrain: Search Engine’s Algorithm Addition
RankBrain is turning its search engine into a robot - seriously Much like Google’s automated self-driving car – which I’m sure you’ve heard of or read about – that can drive itself and navigate traffic by adapting to its surroundings, Google has just released news of its brand new page ranking feature...
Facebook for Business Allows You To Customize Your Ad Audience
Online marketing will never be the same after Facebook introduced us to their new "Facebook for business", which is essentially a marketing strategy to that businesses can customize advertisements and who receives them on their platform.
Social Media 101: How To Stay On Top of Industry News
Stay on top of industry news to increase relevancy and draw in more social media followers. So you want to keep up with social media’s incredibly quick-paced news sharing, but you keep missing the opportune moment. How do you catch news stories when you can’t predict when newsworthy moments are going...